P. Kim Bui is the senior director of product and audience innovation at the Arizona Republic. A native Iowan, she’s focused her career on leading real-time news initiatives and creating new storytelling forms for digital, print and broadcast companies catering to local, national and global audiences. Prior, she was editor-at-large for NowThis News and deputy managing editor for reported.ly, a distributed social journalism startup. She was in the inaugural class of the Executive Program in News Innovation and Leadership from City University of New York’s Craig Newmark Graduate School of Journalism. She’s spoken on journalism and leadership worldwide and written about empathy in journalism for a number of research outlets. She writes a newsletter for emerging leaders, The Middles and collaborates on a column about creating a better workplace for journalists of color, “Sincerely, Leaders of Color.“
Strategy and research
I love ideas.
Need help with your social media strategy? Want to revamp how your company or team approaches storytelling?
I’ve researched and presented ideas, concrete and ephemeral, for all sorts of organizations.
What are you curious about?
Innovation and culture
I want to build a better system for journalism.
One that pays fairly, represents the community and tells stories that people care about.
I have game plans, theories and dreams for how newsrooms should operate and how stories could be told with the aid of technology.
Let’s dream up something great.
Speaking and training
I’ve trained small and large newsrooms and organizations in the following:
- social media storytelling
- vicarious trauma and mental resilience
- alternate storyforms
I’m open to ideas beyond this list, so email me.